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Cost Guide · Hardwood Floor Installation

What Affects the Cost of Hardwood Floor Installation (Solid & Engineered)?

Species, width, finish, subfloor and pattern all move the price of a new hardwood floor. Here is how each works for solid and engineered, and how to get a firm quote.

  • Warranty1-year warranty from completion
  • FinancingUp to $100,000, subject to approval
  • Response timeSame business day · scheduling 24/7
  • Experience10,000 jobs completed in Georgia · 25 years of experience
  • Family-runFamily-run, owned by David Brannan

The Short Answer

Every floor is different, so we quote hardwood installation after seeing the house. Solid or engineered, the price comes down to the wood you choose, how it goes down, and what is under and around it.

We do not post a price here, and the reason is below. To skip ahead, text photos to 470-826-3581. For the services, see our hardwood floor installation page and engineered hardwood flooring page.

What Drives the Cost of Hardwood Floor Installation

These are the factors we work through on every installation, for solid and engineered floors alike.

Species, grade and plank width

Red oak, white oak, hickory and maple are priced differently, and harder species take longer to sand. Grade matters too. Select and No. 1 boards are cleaner, while No. 2 and character grades keep more knots and mineral streaks. Wider planks cost more and ask for a flatter subfloor. Our wood grades guide explains the differences. In Woodstock we replaced an old engineered floor with solid No. 2 grade white oak.

Site-finished or prefinished

Prefinished boards arrive with the finish on. Site-finished floors, including the unfinished engineered white oak our video calls our most popular engineered flooring, are sanded, stained and coated in your home. That adds sanding, stain, finish coats and drying days, but you choose the color and sheen. Which route costs less depends on the product and finish system; the schedule is what changes reliably. See our finishes and stains guide.

Nail-down, glue-down or floating

How the floor is held down changes labor and materials. Solid hardwood is nailed to a wood subfloor. Engineered hardwood can be nailed, glued or floated, depending on the product and the subfloor. Adhesive and a moisture barrier add material and time; a floated floor adds underlayment instead. The plank maker’s instructions decide which methods are allowed, so the product you pick can change the method.

Slab or plywood subfloor

Plywood is the simplest surface for hardwood. A concrete slab means moisture testing, possibly a barrier, and usually engineered planks rather than solid. On a Canton job we put engineered white oak on the concrete main level and solid white oak upstairs. In another Canton home, David’s notes say the thick veneer of wide engineered planks gives the stability needed over concrete.

Leveling and subfloor repair

Hardwood needs a flat, sound subfloor, and problems often show up only after the old floor is up. On a Roswell job, David’s notes describe removing tile mud beds and hardwood installed over particle board, then adding new plywood and sleepers to level the subfloor. Squeaks and soft spots get fixed before new boards go down. A good quote flags subfloor work as a possibility so it does not arrive as a surprise.

Removing the old floor

Carpet comes up quickly. Tile, glued vinyl, old LVP and old hardwood take longer, and the haul-off is part of the cost. In a Cumming home we removed old LVP and carpet before the new white oak went in, and in Woodstock we took out engineered planks that had lost their luster. Send a photo of what is down now.

Stairs

Stairs are quoted on their own. Each tread, riser and nosing is measured, cut and fitted by hand, and stairs are usually the slowest part of an installation for the floor area they cover. Some homeowners also want new railings to match; on the Cumming job the stairs and railings were upgraded with the new floor. Our stair parts store covers posts and balusters.

Patterns, borders and inlays

A straight layout is the fastest. Herringbone, borders and inlays take much more layout time, cutting and waste. Our Cumming job included herringbone in the entryway, the upstairs hallway and in front of a bedroom, and David notes that herringbone calls for precision. Another job used wider planks as a border around a master bedroom and its closets. If a pattern is on your list, tell us early.

Matching into existing floors

New wood next to old has to match in species, width, grade, stain and finish. It often means refinishing the surrounding floor so old and new read as one surface. We have laced new red oak into existing red oak on several jobs. On the Canton job above, the solid oak upstairs was finished with Bona Natural Seal and Bona Traffic HD to match the factory-finished engineered floor below.

Solid vs Engineered: How the Cost Drivers Differ

Neither one is always cheaper. The table shows where each adds or saves work.

What we look atSolid hardwoodEngineered hardwood
Subfloor it suitsA wood subfloor, usually plywood.A wood subfloor or a concrete slab, depending on the product.
Refinishing laterOften several times over the life of the house.Depends on the wear layer; a thick one can be refinished more than once.
What moves the cost mostSpecies, grade, and the sanding and finishing steps.Product line, wear layer, install method, and finishing on site.

What Is Included in a Real Hardwood Installation Quote

  • The rooms covered, measured on site or worked out from your photos
  • Species, grade and plank width, and who supplies the wood
  • Solid or engineered, prefinished or finished on site, and how it goes down
  • Subfloor prep, and a contingency for repairs found under the old floor
  • Removal and disposal of the old floor, named by type
  • Stairs, patterns, borders and transitions, if you want them
  • Stain color and finish system, by product name, and the number of coats
  • Furniture moving, schedule, and our one-year warranty from completion (see the warranty page)

Real Installation Jobs

Engineered and solid white oak installed in Canton, GA Watch on YouTube ↗
Wide plank white oak with herringbone in Cumming, GA Watch on YouTube ↗

Two of our own jobs show these factors at work: Canton, with engineered white oak over concrete and solid oak upstairs, and Cumming, where old LVP and carpet came out and white oak, herringbone and matching stairs went in.

Why We Do Not Publish Installation Prices

It is fair to want a number up front. Here is why we hold off. Two houses of the same size can need completely different work once the old floor comes up: one has clean plywood ready for new boards, the other has tile mud beds to remove and a subfloor to level first.

A figure pulled from a website, with no idea what is under your carpet, would be a guess dressed up as a quote. We would rather give you a real, itemized number for your actual floor. The same reasoning applies to refinishing; see our hardwood floor refinishing cost guide.

How to Get an Accurate Hardwood Quote Fast

1. Text photos

Photos of each room, the current floor, the stairs, and any spot where new wood will meet old, to 470-826-3581.

2. Send a room list

Which rooms, slab or plywood if you know, and any wood you have in mind.

3. Tell us what you want

Solid or engineered, stain or natural, straight layout or pattern. Undecided? We will talk it through.

4. Book a visit

Pick a time on our online booking page, or call or text anytime. We’re open 24/7 and reply the same business day.

Related: LVP installation cost, laminate installation cost, refinishing cost.

Frequently Asked Questions

Why won’t you give a price over the phone?

Because the biggest cost drivers are things we can’t hear: what the subfloor is, what has to come out, which wood you want and how it is finished. Photos get us much closer, and a visit settles it.

Is engineered hardwood cheaper than solid hardwood?

Not automatically. Engineered can save work on a concrete slab, where solid is not the usual choice, and some products come prefinished. But a wide, thick-veneer plank finished on site can carry as much work as a solid floor.

Does a wider plank or a higher grade cost more?

Usually, yes. Wider planks and cleaner grades cost more to buy, and wide planks need a flatter subfloor, which can add prep. Character grades keep knots and color variation, which is a different look, not just a different price.

Do stairs cost extra?

Stairs are quoted on their own because each tread, riser and nosing is measured, cut and fitted by hand. They take more time than the same area of open floor.

Is it cheaper to refinish my floors than to install new hardwood?

Where the existing wood is sound, refinishing almost always means less work, because the wood is already in place. New installation makes sense when damage goes beyond a few boards, the wear layer is gone, or you want a different species or width. See refinish or replace your hardwood floors.

Get a Real Number for Your New Hardwood Floor

Text photos to 470-826-3581 or book an on-site estimate. You get an itemized quote.

Financing available — up to $100,000, with interest-free options from $30/mo. Subject to approval.

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1-year warranty from completion · See the warranty

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